<?xml version="1.0"?><rss version="2.0"><channel><title>Comments on PPC Management Software: Problem Solved - AddedBytes.com</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/</link><description>Latest comments on PPC Management Software: Problem Solved on AddedBytes.com</description><!-- ckey="76C662BB" --><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Luc ( &lt;a href="http://www.bigfishgames.com"&gt;http://www.bigfishgames.com&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Hey Dave,&lt;br /&gt;
&lt;br /&gt;
I noticed you're based in Brighton. How have you not checked out DC Storm (also based in Brighton)? Or have you? :)&lt;br /&gt;
&lt;br /&gt;
I've been checking out Kenshoo lately and I'm glad to see you're having such success with it. I was a little concerned about the lack intuitive flow in the demo. Can you speak to that?</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Daily Vitamins ( &lt;a href=""&gt;&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Thanks for the resource. I have been looking for a good PPC management software for a long time.</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Bape ( &lt;a href="http://www.bathingape.com.au"&gt;http://www.bathingape.com.au&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;I looked over the Kenshoo software. It looks as though it though it would deffinitely be easy to help manage PPC campaigns. Thanks for the insite.</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Terry Stanfield ( &lt;a href="http://www.clickadvant.com"&gt;http://www.clickadvant.com&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Does anyone know of a software package that can optimize you account for Return On Ad Spend. This is vital for e-commerce PPC. This number is total profit/total spend (if you use total revenue provided by the search engines you do not get a real percentage).  If your profit is $100 and your spend is $100 you ROAS  = 100% you are breaking even. As long as your ROAS is 101% or higher you are making $$$ and your PPC is free.  &lt;br /&gt;&lt;br /&gt;Both Google and Yahoo can tell you what this number is (although it is based on total revenue, you just have to figure out what ROAS you need based upon your profit margin) but they cannot optimize for this number. &lt;br /&gt;&lt;br /&gt;I have yet to find any software that optimizes a PPC account for ROAS. &lt;br /&gt;I am surprised at the number of online retailers that don’t even understand the concept. This is the number that determines how much money you take to the bank.&lt;br /&gt;Any thoughts let me know.&lt;br /&gt;&lt;br /&gt;Terry&lt;br /&gt;email me if you like terry50@nc.rr.com</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Andrey Shirben ( &lt;a href="http://www.kenshoo.com"&gt;http://www.kenshoo.com&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Hi Leo, please feel free to drop me a line to andrey.shirben@kenshoo.com and I'll direct the right person to reply to you swiftly.
&lt;br /&gt;
&lt;br /&gt;Regards,
&lt;br /&gt;
&lt;br /&gt;Andrey Shirben</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Leo ( &lt;a href=""&gt;&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Meant to say Double Click, not Click Tracks.</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Leo ( &lt;a href=""&gt;&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Dave,&lt;br /&gt;&lt;br /&gt;Have you heard anything about Click Tracks? Also, I'm having a hard time getting in touch with Kenshoo. Is there something I'm missing (other than good old fashioned persistence)? Thanks in advance.</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Dave Child ( &lt;a href="http://www.addedbytes.com"&gt;http://www.addedbytes.com&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Leo: For us, Kenshoo is very competetive.&lt;br /&gt;&lt;br /&gt;David: Yes, it pushes to all the engines. Copying a campaign from one to another is about 4 clicks.</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Leo ( &lt;a href=""&gt;&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Can you give us an idea on pricing for Kenshoo?</description></item><item><title>Comment on PPC Management Software: Problem Solved</title><link>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</link><guid>http://www.addedbytes.com/article/ppc-management-software-problem-solved/comments/</guid><description>Comment by Barbara Mesar ( &lt;a href="http://www.apexpacific.com"&gt;http://www.apexpacific.com&lt;/a&gt; )&lt;br /&gt;&lt;br /&gt;Elvis, &lt;br /&gt;&lt;br /&gt;Thank you for your feedback on our software. &lt;br /&gt;&lt;br /&gt;Many of those points you mentioned have been addressed over recent months and we are now in the final stages of developing a new version PPC BidMax 5.0. due out later this year.&lt;br /&gt;&lt;br /&gt;Also, just to quickly add that all enquiries that we recieve from clients are responded to within 24hours if you happen to reach us out of office hours. I am not sure what happened in your specific case however many clients like yourself comment that no responses were recieved to their emails. &lt;br /&gt;&lt;br /&gt;Generally we find after we do manage to eventually contact the client that our emails went into their Junk Mail folder and was deleted after 7 days of sitting there or they left an unclear message on our machine where are unable to accurately hear your phone number or contact details and thus really cannot get back to them until they contact us again. &lt;br /&gt;&lt;br /&gt;We try to maintain very high customer service standards however sometimes we need the clients help to do so.</description></item></channel></rss>